Audience Over Awards? Prithviraj’s Straight Talk 🎬
- MediaFx
- Sep 15
- 1 min read
TL;DR
Prithviraj Sukumaran reacted after his film Aadujeevitham didn’t win a National Award. He said movies are made for the people, not juries. For him, the biggest recognition is the love of the audience, not a trophy.
What happened
Aadujeevitham, one of the most talked-about Malayalam films of 2024, didn’t receive a National Award. Instead of being disappointed, Prithviraj spoke with confidence.
He explained that films are created for viewers sitting in theatres, not for festivals or awards. According to him, when audiences clap, cry, and connect with a film, that is the real award.
He also thanked the people who supported Aadujeevitham, saying their love was worth more than any jury’s judgment. Meanwhile, his next project, Vilayath Buddha, is already generating buzz.
Why it matters
This sparks the old debate of art vs popularity. Do films need critical recognition to be considered great, or is the audience’s reaction more important?
Many moviegoers agree with Prithviraj. Awards are often selective, while audience response is genuine and powerful. Aadujeevitham proved its worth at the box office and with packed theatres, even without official awards.
MediaFx People’s View
From the people’s perspective, Prithviraj’s words feel very real. Most working-class movie lovers don’t care about awards. They care about whether the film touches them, makes them laugh, cry, or inspires them.
Awards are often controlled by a small group, but cinema is for everyone. At the end of the day, it’s the audience that keeps the film industry alive.
