📰 Ram Charan’s ‘Chikiri’ Song from Peddi Sets the Internet on Fire — Pure Energy, Pure Mass! 💥🎶
- MediaFx
- 45 minutes ago
- 2 min read
TL;DR:The makers of Ram Charan’s much-awaited film Peddi have dropped the first dance number ‘Chikiri’, and it’s nothing short of a mass feast for fans! With thunderous choreography, addictive beats, and Charan’s signature swag, the song has already clocked millions of views within hours of release. 💃🔥
What’s Happening?
‘Chikiri,’ composed by Thaman S, dropped online late Thursday and instantly became the #1 trending video on YouTube.
Ram Charan’s electric dance moves — blending rustic folk style with urban energy — have fans calling it “the next Naatu Naatu moment.”
The visuals, choreographed by Sekhar Master, feature Charan leading a village-fair dance extravaganza with hundreds of background dancers in sync.
The song’s production design is grand — color-splashed sets, traditional drums, and folk art motifs give it a festive Telugu flavour.
Music director Thaman, known for his hook-heavy tracks, blends mass beat drops with folk percussion, creating an anthem that’s already dominating reels.
Even celebrities have joined in — actor Allu Arjun reportedly called the song “mad energy,” while director Sukumar reposted the teaser clip with the caption “Vintage Charan is back!”
Why It Matters
‘Chikiri’ isn’t just a song — it’s a statement of Ram Charan’s screen command ahead of Peddi’s grand release.
After RRR and Game Changer, fans were waiting to see Charan in a full-fledged dance-driven entertainer, and this delivers exactly that.
The track’s success cements Thaman’s streak of mass-musical dominance post-Akhanda and Sarkaru Vaari Paata.
For the film’s team, the song sets the marketing tone — a rustic yet stylish mass film rooted in local culture but made for global screens.
Who Gains & Who Loses?
Gains:
Fans: Finally get Charan’s high-octane moves after months of silence.
Thaman: Another viral win, boosting Peddi’s album hype.
Team Peddi: A massive boost to pre-release buzz, ensuring packed theatres.
Losses:
Competing Films: Anything releasing in the same weekend may face the Chikiri wave.
Reel Creators: Now competing to match Charan’s tempo — good luck keeping up! 😅
The Bigger Picture
‘Chikiri’ showcases how Tollywood continues to set national standards for song-based storytelling.
With global audiences now tuned to Telugu music after Naatu Naatu’s Oscar win, Peddi’s musical campaign could position Charan as India’s go-to dance icon of this decade.
The mix of folk roots and cinematic flair also reflects Telugu cinema’s growing cultural confidence — unapologetically local, proudly universal.
As one fan put it on X:
“When Charan dances, the floor isn’t ready — the world is.” 🌍🔥
