đ° âđ 71st National Film Awards: â12th Failâ, Shah Rukh & Telugu Cinema Dominate the Spotlightâ
- MediaFx
- 7 days ago
- 2 min read
TL;DR⢠â12th Failâ crowned Best Feature Film đĽ.⢠Shah Rukh Khan (âJawanâ) & Vikrant Massey (â12th Failâ) share first-ever joint Best Actor win đ¤Ż.⢠Rani Mukerji bags Best Actress for âMrs Chatterjee Vs Norwayâ đ.⢠Telugu industry pockets seven prizes, led by âBhagavanth Kesariâ as Best Telugu Film đ.

What Happened?
The Ministry of Information & Broadcasting unveiled the 71st National Film Award winners on 2 Aug 2025 in New Delhi, honouring movies certified during calendar-year 2023.đĽ 12th FailâVidhu Vinod Chopraâs sleeper hit about an UPSC aspirantâwalked away with the Golden Lotus, while its lead Vikrant Massey unexpectedly tied for Best Actor with Bollywood icon Shah Rukh Khan, rewarded for the mass-action juggernaut âJawanâ.
Flashback / Context
The National Film Awards, now in their 71st edition, remain Indiaâs highest state-sponsored cinema honour.đŹ Last yearâs (70th) ceremony drew flak for limited South-Indian recognition; this year balances the scales, with Telugu, Malayalam and Marathi films clinching multiple craft trophies.
Who Gains & Who Loses?
Stakeholder | Upside | Downside |
New-age Indies | Low-budget dramas like Kathal: A Jackfruit Mystery proved a âš5 cr film can beat âš500 cr tent-poles. | Multiplex chains may hesitate to allot screens for formulaic remakes. |
Telugu Filmmakers | Seven awardsâincluding Best Lyrics (âOoru Palletooruâ), Best Male Playback (PVNS Rohit) & Visual-Effects honours for âHanu-Manâ. | Pressure now mounts to match national quality bar in upcoming festive releases. |
Streaming Platforms | Winners spike in searches; Amazon already spotlighted a National Award Winners carousel. | Satellite channels must pay higher syndication fees post-award. |
Peopleâs Angle â Why Gen-Z & Young Pros Care
Career Goals: Film students eyeing cinematography gigs see Best Debut Film winner Aatmapamphlet (Marathi) as proof that regional voices are finally cashable careers.
Wallet Watch:Â Award buzz often triggers OTT price hikes on hit titlesâso queue those watch-lists before the weekend surge.
Representation:Â First-time National Awards for SRK and Rani Mukerji resonate with audiences who grew up on their 2000s blockbustersânostalgia meets validation.
The Complete Winner Highlights
Best Feature Film:Â 12th Fail
Best Actor:Â Shah Rukh Khan (Jawan) & Vikrant Massey (12th Fail)
Best Actress:Â Rani Mukerji (Mrs Chatterjee Vs Norway)
Best Popular Film:Â Rocky Aur Rani Kii Prem Kahaani
Best Background Score / Sound Design: Animal đ§.
Best Telugu Film: Bhagavanth Kesari (7 total awards for Tollywood).
(Full category list linked in Press Release â MIB)
MediaFx Take
The 71st edition proves that content-first cinema is winning boardroom battles.đ Yet transparency on jury selection and regional screening access still needs a digital overhaulâwhy not livestream jury discussions like the Oscars shortlists? Until then, weâll celebrate the wins while pushing for an even more open process next year.â¨
#NationalFilmAwards #71stNFA #12thFail #ShahRukhKhan #VikrantMassey #RaniMukerji #BhagavanthKesari #TeluguCinema #GenZReacts #MediaFx